Case Study: Frog Street – Scaling Efficiency and Market Expansion
Challenge:
Frog Street, a leader in early childhood education curricula, needed to modernize their marketing operations. They faced high costs, inefficiencies, and slow production cycles, limiting their ability to expand into new markets.
Our Approach:
- Reorganized their marketing structure to streamline workflows and reduce redundancy.
- Introduced persona-driven campaigns tailored to their target audience at every funnel stage.
- Consolidated vendors to improve integration across tools and platforms.
Results:
- Achieved a 10x increase in production efficiency, enabling faster campaign execution without sacrificing quality.
- Reduced operational costs significantly, freeing up budget for strategic initiatives.
- Delivered an 800% increase in sales-qualified leads, accelerating their pipeline and improving prospect quality.
- Positioned Frog Street for rapid expansion into new markets with cohesive, data-driven marketing strategies.
